NARI Chapter Meeting: Mark-It-Ing

Before you can make a significant impression on the market (your audience), you need to know who you are and what you stand for. (That’s your brand.) You have to be clear about where, how and why you want to get your brand out in the world. (That’s mark-it-ing.) How do you figure all that out? That’s what we’re going to talk about.

In this breakthrough presentation, you will gain:

• Understanding of why “branding” is critical for your business
• Ability to differentiate your place in the market
• Know-how to identify your target audience

Susan Schwartz, founder of You Who Branding, is a woman on a mission to make authenticity the basis for every interaction, transaction and communication everywhere on the planet. A former advertising copywriter, public speaker and image consultant, Susan is known for her ability to quickly cut through the chaff and find the true identify of people as well as products. As principal of You Who Branding, Susan helps entrepreneurs present themselves with clarity and confidence and command in everything they do – wherever and however they do it.

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