Marin SBDC Presents: Advance Your AI Skills

Marin SBDC, in partnership with Marin Builders Association and Marin Council of Chambers Presents: Get Found in the Age of AI: Generative Engine Optimization

Search is changing fast, and your business needs to keep up. In this forward-looking webinar, you will learn how to optimize your content so AI tools like ChatGPT, Google’s AI Overviews, and Perplexity can actually find, reference, and recommend your business. This is your crash course in Generative Engine Optimization (GEO) — a new strategy for getting discovered in the world of AI-powered search. Ideal for local businesses, online shops, and service providers who want to stay ahead of the curve.

Instructor Luis Quiroz is a San Francisco–based marketing strategist, entrepreneur, and AI Certified Advisor for the NorCal Small Business Development Center (SBDC) Region. Born in Mexico and raised in Southern California, he brings a deep, lived understanding of small business ownership shaped by his parents’ entrepreneurial journey. His work focuses on helping entrepreneurs adopt practical, accessible marketing and AI tools to build sustainable growth.

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